LM Brand Collective brings together a growing portfolio of brands and ventures created by LeVita Malloy across community, apparel, personal care, pet care, publishing, and legacy planning.
Each was built for a different audience and purpose, but all share the same foundation: thoughtful ideas shaped by real life, creativity, and the desire to create something meaningful.
Different stories. Shared purpose.
One Vision, Expressed Differently
Different worlds. Different audiences. Different stories. One shared belief: what we create should be thoughtful, useful, and made to mean something.
01 / SOUTH CAROLINA MEET UP
Connection, reimagined.
Community • Experiences • Exploration
South Carolina Meet Up brings people together across the state—online and in real life. From community conversations and local discoveries to curated events, small-business spotlights, and Worth the Drive adventures, SCMU creates opportunities for South Carolinians to connect, explore, and experience more of the place they call home.
Because community isn't just where you live. It's the people you meet, the places you discover, and the experiences you share.
02 / URBAN HEIR STREETWEAR
Legacy Looks Different Here.
Urban Heir Streetwear is streetwear built at the intersection of art, culture, individuality, and inheritance. Bold graphics, graffiti influence, gritty textures, and statement pieces come together in collections designed for people who were never meant to blend in.
From the concrete jungle to gaming culture and everything still to come, every drop tells a different story — but carries the same DNA.
You don't inherit the ordinary.
You inherit the right to become something different.
COMING SOON
03 / LUMAVI
Ritual, reimagined.
Fragrance • Body • Hair • Home
Lumavi is a fragrance, body, hair, and home brand creating sensory rituals for the moments woven into everyday life. From fragrance and personal care to thoughtfully crafted essentials for hair and home, each creation pairs purposeful formulation with evocative scent, beautiful detail, and intentional craftsmanship.
Because the things we reach for every day shouldn't simply serve a purpose. They should make us feel something.
04 / SMALL PAWZ
Raised with love. Prepared for home.
Puppies • Care • Education • Family
Small Pawz Puppies is a puppy care and education brand built around a simple belief: bringing home a puppy should begin with more than a handoff.
From thoughtfully raised puppies to practical education, care products, and resources for new families, Small Pawz is designed to support the journey before, during, and long after a puppy comes home.
Because we’re not simply raising puppies. We’re helping families raise them well.
05 / HOUSE OF OBSIDIAN
Stories that linger after the page ends.
Publishing • Books • Authors • Dark Fiction
House of Obsidian Publishing is home to dark, unforgettable stories that explore the depths of psychology, passion, and the paranormal.
From thrilling page-turners to deeply emotional journeys, we publish fiction that lingers—long after the last chapter ends.
Because some stories aren’t meant to be forgotten.
06 / LEGACY & LIGHT
The Light I Leave Behind.
Legacy • Reflection • Guidance • Peace
Legacy & Light is a guided planning and legacy brand created to help you organize final wishes, preserve personal memories, and capture what matters most for the people you love.
More than a planner, it’s a space for your story, your wishes, and the values you want remembered.
For you, your loved ones, and the generations you’re leaving behind.
Because your legacy is a light that will continue to shine.
